The global packaged salad market size is expected to reach USD 20.30 billion by 2028, according to a new report by Grand View Research, Inc. It is expected to expand at a CAGR of 8.2% from 2021 to 2028. The growing trend of a healthy lifestyle is one of the key factors that will drive the market over the forecast period. Furthermore, the busy schedules of the millennials leave less time for cooking and various other kitchen chores, and thus people have been demanding ready-to-eat salads.
In recent years, it has been noted that consumers have been opting for vegetables and similar raw ingredients instead of fast foods and processed foods. The increasing focus on weight management owing to rising obesity levels is propelling the demand for packaged salads among consumers around the world. The low caloric content of packaged salads makes them ideal for weight management.
The vegetarian product segment dominated the market with a 67.4% share in 2020. The demand for vegetarian products is significantly growing owing to the rising vegan population around the world. The growing awareness regarding the high carbon footprint of the meat industry, along with animal health and animal cruelty, is compelling an increasing number of consumers to opt for vegetarian products instead.
Organically processed products are expected to expand at the highest CAGR of 8.6% over the forecast period. Organically processed products are generally perceived to contain more nutrients and antioxidants than conventional counterparts. Health-conscious consumers who focus on reducing their exposure to artificial chemicals and antibiotic-resistant bacteria usually prefer organically processed products to conventionally processed alternatives.
Mergers & acquisitions, new product launches, and production capacity expansion are some of the key strategic initiatives taken up by the companies to gain a competitive advantage over other players. In May 2020, Dole Food Company Inc. debuted its DOLE FreshTakes Ready-To-Eat Salad Bowls in the Western U.S. after its successful debut in the Eastern U.S. in 2019.
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Packaged Salad Market Report Highlights
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Packaged Salad Market Segmentation
Grand View Research has segmented the global packaged salad market on the basis of product, processing, type, distribution channel, and region:
Packaged Salad Product Outlook (Revenue, USD Million, 2016 – 2028)
Packaged Salad Processing Outlook (Revenue, USD Million, 2016 – 2028)
Packaged Salad Type Outlook (Revenue, USD Million, 2016 – 2028)
Packaged Salad Distribution Channel Outlook (Revenue, USD Million, 2016 – 2028)
Packaged Salad Regional Outlook (Revenue, USD Million, 2016 – 2028)
List of Key Players of Packaged Salad Market
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Organic Packaged Foods Market Size, Share & Trends Analysis Report By Product (Bakery & Confectionary Products, Snacks & Nutrition Bars), By Distribution Channel, By Region, And Segment Forecasts, 2019 – 2025
About Grand View Research
Grand View Research is a full-time market research and consulting company registered in San Francisco, California. The company fully offers market reports, both customized and syndicates, based on intense data analysis. It also offers consulting services to business communities and academic institutions and helps them understand the global and business scenario to a significant extent. The company operates across multitude of domains such as Chemicals, Materials, Food and Beverages, Consumer Goods, Healthcare, and Information Technology to offer consulting services.
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